Inspiring Girls sponsors women’s rugby team
Two days before the 2018 six nations tournament, Inspiring Girls has announced a ground-breaking partnership with London Welsh to attract more women and girls to play rugby. By joining forces, the organisations hope to break down existing gender stereotypes around women in sport, and encourage young girls to consider playing rugby – either professionally or for fun.
The partnership is the brainchild of London Welsh supporter Sarah Johnson. Johnson, CEO of PR company LOTUS paid for the sponsorship – which includes new shirts for the players with Inspiring Girls branding on. The sponsorship will run for the rest of this season and all next season; during this time interviews with the women’s team will feature on the Inspiring Girls website, as one of the many resources designed to engage and inspire girls. LOTUS has also committed to raising additional funds over the period of the sponsorship.
Inspiring Girls Founder, Miriam González Durántez, said: “This is not just a network of sportswomen but a group of highly inspiring role models. They are a fantastic example for girls worldwide: in addition to their impressive career paths, they are all committed to sport as a way to improve personal performance; and their team skills are a key factor to their success on and off the pitch. This is a terrific partnership and we are delighted to have LOTUS supporting Inspiring Girls.”
Miriam posed with the team on the pitch yesterday to promote the sponsorship, showing-off the fantastic new shirts. A special limited number of shirts will be available to buy in the 2018/19 season; please contact the charity if interested.
Formed in 1885, London Welsh is an amateur rugby union club based in Richmond. Last autumn the club started the season with a new coach Sonny Parker and a determination to succeed. Parker is hoping the team – which consists of players from a range of careers including a policewoman, teacher, accountant, NHS project manager, lawyer, physiotherapist, financial analyst – will finish the season at the top.
Telling her own story, Captain Zoe Jeanes explained “I never really enjoyed sport at school. Then I was introduced to rugby by a friend and felt I had come home. Fitness, strength, team work and a huge laugh, it is the best thing that happened to me. Tall, short, fast, not so fast, whatever your build, there is a home for you in rugby.”
The England RFU has committed to raise the number of women who play rugby to 50,000 by 2019. London Welsh is keen to be at the forefront of this recruitment drive and hopes the collaboration with Inspiring Girls will help. As part of the recruitment drive the club will be holding an Inner Warrior events for women to try rugby.
London Welsh Director of Rugby Sonny Parker concluded: “London Welsh Women have had a tremendous season. Everyone in the club and our main sponsors Chestertons are proud of their achievements and support their initiatives to encourage more women to join the sport and to join London Welsh.”
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Photo Credit: Steve Dunlop Photographer